We Believe In Hard Work
Utah Is Growing. Not Everyone Is Getting Ahead.
Utah’s economy ranks among the strongest in the nation. But strength on paper doesn’t mean stability at home.
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91%
of Utah renters can’t afford the median home.
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153%
increase in income needed to buy that home: $58k (2016) to $147k (2026).
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56%
of Utah employers say lack of relevant experience is the top hiring barrier.
Lead from Where You Are
Turning a Shared Value Into Shared Action
Hard work is a value that connects Utahns across differences. But what it means to honor hard work—and what challenges keep people from seeing the rewards of their hard work—may look different in every community.
We invite business leaders, elected and civic leaders, faith communities, and everyday Utahns to come together across differences, listen to one another, identify a challenge that matters in their community, and explore what they can do together. The ideas below are intended as inspiration, not a formula. The most meaningful actions will come from communities themselves.
Business Leaders
Consider how employers can join with people outside the business community to help hard work translate into greater opportunity. For example, businesses might partner with faith communities, local government, nonprofits, and employees to explore locally identified challenges such as housing affordability, child care, transportation, workforce training, or pathways to homeownership.
Ideas to get you started
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Create or Join an Employer-Assisted Housing Program
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Partner with Utah Housing Corporation or local Community Development Financial Institutions (CDFIs) to design a down-payment assistance program matched to your workforce’s income levels.
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Start with a pilot: even a $5,000 employer match for down payment or closing costs—forgiven over three years of employment—significantly improves retention while helping employees build equity.
Elected & Civic Leaders
Bring together residents, employers, educators, faith leaders, and community organizations who may approach an issue differently but share a belief in hard work and opportunity. Together, they might identify a local barrier to employment or economic mobility and explore solutions that no single institution could accomplish alone.
Ideas to get you started
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Fund and Scale Workforce Development Pipelines
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Utah’s labor force participation is at a 10-year low (66.3%), and employers report critical skills gaps. Policy must connect education to employment more effectively.
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Incentivize employers who participate in registered apprenticeship programs through state tax credits or procurement preferences.
Faith & Community Leaders
Create spaces where people from different faiths, backgrounds, political perspectives, and professions can build relationships while addressing a challenge their community identifies. That could mean bringing congregations together with employers and educators around workforce readiness, supporting families facing financial barriers, or helping neighbors develop skills and connections that open new opportunities.
Ideas to get you started
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Launch or Expand Financial Literacy and Workforce Readiness Programs
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Offer résumé workshops, interview coaching, and skills-assessment events through your congregation—particularly targeting young adults (18–35), the group most affected by housing unaffordability and declining labor force participation.
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Partner with local universities or community colleges to host financial literacy workshops covering budgeting, credit building, home-buying readiness, and navigating the child care tax credit system.
Every Utahn
Start with your own community. Bring together neighbors, coworkers, friends, or people you might not ordinarily know and ask: “What is making it harder for people in our community to work hard, contribute, and build a good life—and what could we do about it together?” The answer might involve mentoring young people, helping neighbors develop job skills, supporting working families, improving a neighborhood, or something entirely different. The specific project matters—but so does how we do it. When Utahns who are different from one another listen, contribute their unique strengths, and work side by side toward something they care about, we don’t just solve problems. We strengthen the relationships and trust that make our communities stronger.
We Believe in Hard Work—and in Making Hard Work Matter
Utahns come from different backgrounds, experiences, and beliefs, but we share a desire to build a better life for our families and communities. We believe everyone should have the opportunity to contribute their talents, work hard, and move forward. When we recognize one another’s contributions and remove unnecessary barriers to opportunity, hard work becomes more than an individual value—it becomes something that brings us together in building a stronger Utah.
Need Help Planning Your Event?
Tell us what you want to tackle in your community and who you want to bring together. Our team will help you shape the event, find partners, and get people in the room.
Dive Deeper
This page is a starting point. These organizations and resources go further, offering research, programs, and partnership opportunities for leaders ready to act.
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Utah Housing Corporation
State-chartered affordable housing finance; down payment assistance and homeownership programs.
Visit Website : Utah Housing Corporation -
Utah Foundation
Nonpartisan public policy research on economic mobility, housing, and quality of life.
Visit Website : Utah Foundation -
Kem C. Gardner Policy Institute
Economic and housing research, including Utah’s annual State of the State’s Housing Market report.
Visit Website : Kem C. Gardner Policy Institute -
Utah Department of Workforce Services
State child care subsidy administration, market-rate studies, and workforce bonus programs.
Visit Website : Utah Department of Workforce Services -
Mountainlands Community Housing Trust
Affordable housing development and homebuyer education serving Wasatch Back and rural Utah communities.
Visit Website : Mountainlands Community Housing Trust -
United Way of Salt Lake
Collective impact model addressing poverty, education, and health; coordinates volunteer mobilization across sectors.
Visit Website : United Way of Salt Lake
Apply for a Grant
The Utah We Believe In starts with everyday Utahns coming together to build stronger communities. These mini-grants support local projects that put our five shared values—Community, Hard Work, Families, Nature, and Faith—into action.
Learn more